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Graphic design & photography.
Miami, Florida.

Concept / Visual identity02 / 06

AERA

An exploration of identity for objects and everyday living.

AERA: shared studio visual reference, not commissioned project imagery
The imagery is a shared studio visual sample, not photography of AERA products or a completed client commission.

01 / The brief

A considered
starting point.

AERA is an existing studio concept for a home objects brand. It explores how proportion, typography and material references could give quiet, functional objects a distinct voice.

A restrained typographic direction and a tactile visual vocabulary form the starting point for this identity exploration.

Discipline
Visual identity
Areas of exploration
Visual identity
Verbal direction
Brand system
Status
Concept. No client commission.

02 / Visual references

Monochrome studio study of steel, illuminated glass and concrete architecture
The original studio composition. Shared visual sample.
Studio visual study of a curved, textured steel surface
01 / Material and texture
Studio visual study of a small figure framed by monumental concrete architecture
02 / Scale and negative space

Have something in mind?

Let’s make
something clear.

carlos@bntz.studio Planning an automotive shoot? Start a brief ↗